Below: Design development for sample card, thinking about layout and information needed and new ways in which I could maybe package the ben & jerry pots.
Below:new packaging (top of icecream pot) I thought it essential to have flavour of icecream on the top and that is all that is needed really.
Below: new packaging (side of icecream pot) Adding flavour, branding and 'New' so that people are more intrigued to buy it.
Below: Design ideas and shelf hanger to be displayed on shelving where Ben and Jerrys is being sold.
Ideas to extend Ben&Jerrys brief further than just a poster. Maybe producing shelf hangers, loyalty cards, free sample cards, packaging etc.
Bringing design onto existing packaging.
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