Thursday, 6 May 2010

lllustrated version of initial ideas...

I decided to use a wacom pad to draw around my existing drawing to create a more accurate and crisp picture for me to work with as sometimes live tracing spoils the outcome.
I saw Alex Trochut using a Wacom pad so that was the reason behind experimenting with this tool and I got used to it quite quickly.
I started to add colour to my illustration, I wanted to make it really bright and colourful and exciting for people to look at, I have involved all the elements and ingredients of the different icecreams from Ben & Jerrys so people can almost hunt for their favourite ingredient and flavour.
This example below i have take out the black outline which ties in more with the existing art work for Ben & Jerrys.
With this illustration I am going to add some shading into it to depict some of the shapes and make it look a bit 3d instead of being really flat.
I also still need to add the Ben & Jerrys logo and maybe add a few more illustrations to make it more exciting.
I could also try adding a little tag line.

This example below I have kept the black outline to my illustration, although this keeps a lot more of the detail I feel that the outline needs to be removed to be consistent with existing packaging and style.

Initial drawings...

This is a sketch that a illustrated that sums up all the elements that are on offer with Ben and Jerrys icecream, I have kept with the existing style and have made it fun and playful and it will eventually have loads of bright colours to emphasis the design. I am going to take this in to illustrator and play around with it to make it my own individual style.

This idea would be targeting all the existing flavours of Ben & Jerrys.

Idea development..




Typography created inspired by melting ice cream. I thought that I could maybe use little punchy phrases within my poster.
I quite liked 'cream of the crop' so I have done some design development around this, keeping within the exisiting style.